Rauw Alejandro

Despacito is a song by Puerto Rican singer Luis Fonsi The song, as well as Daddy Yankee became the song that was streamed the most within less than six months. It was a combination of pop and reggaeton which not only brought attention to Latin music but as well reggaeton. Billboard's Top 100 had four songs mostly in Spanish as of 2016, in contrast to two in the year 2015. The Despacito album reached its peak chart-topping success in 2017 19 songs mostly made in Spanish reached into the Top 100. This number rose to 41 by 2020. In the wake of Justin Bieber's dual remix to Despacito (2017) well-known musicians soon started collaborating with reggaeton musicians, such as Drake and Bad Bunny on MIA (2018) as well as Madonna with Maluma in Medellin (2019). In the year 2020, a handful of reggaeton artists were expressing displeasure at their genre's shift towards the mainstream, but a new generation, led by Rauw Alejandro, sought to ensure that reggaeton was evolving. Rauw Alejandro incorporated elements of other styles and electronic music.

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